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“Branded Enables Connections that Matter”

Branded designs, sells, markets and produces amazing B2B2C and B2B2F(an) events in Asia. Founded in 2002 and listed as a top 10 Event Marketing agency by Marketing magazine, our focus is to add value and grow the media, sports and entertainment industry in Asia.

We are experts in the organisation, programming and production of dynamic conferences, live music festivals, academies, and youth fan events such as the YouTube FanFest.

Branded is an independent company staffed by passionate multi-cultural, multi-lingual and talented individuals with offices in Hong Kong and Singapore.

Sports Matters is a conference which aims to build the foundations for a healthy and sustainable Asian sports industry.

2016 Keynote Speakers

2016 Speakers

2015 Speakers

Why sports matters

Who's who in Sport?

  • It has been a honour to be a part of a conference that presents sport as a dynamic and exciting platform – with engaging thought leadership on corporate innovation; as well as networking opportunities for partnerships and collaborations that will inspire future business.

    CEO, Sports Singapore Teck Lim Yin
  • I thoroughly enjoyed attending Sports Matters. The programme was top notch with some great speakers and I enjoyed addressing a full house.

    VP Media Asia, Africa, Middle East, Turkey & Russia Unilever Rahul Welde
  • I truly enjoyed myself during two intensive days and connected with lots of industry leaders. Thanks for your initiative and leadership.

    President & CEO, Dentsu Sports Asia Kunihito Morimura
  • It was great to see Sports Matters bring the global sports industry together. I met a lot of old friends and some great new potential business partners.

    COO, FOX International Channels, CEO, National Geographic Channels International Ward Platt

Wrap Report

Sports Matters was established as a conference to help build the foundations for a healthy and sustainable sports industry in Asia.

At the conclusion of its third year, Sports Matters is firmly established as the premier event for key stakeholders whose success is linked to the business of sport in Asia.



  • Marketing Ambassador for Sports Matters


    Andrew Powell

    Andrew PowellMarketing Ambassador for Sports MattersHaymarket

    What they call me

    Andy P

    Job description

    Marketing Ambassador for Sports Matters

    What I really do

    Sing at my desk

    When I am known for

    Incredibly bad singing (and dancing)

     Contact me for

    Marketing opportunities.

    • Email:
  • Chief Operating Officer


    Emma Louise Fung

    Emma Louise FungChief Operating OfficerBranded

    What they call me:
    Em, ELF.

    Job description:
    Mama-san for the Marketing and Operations of our business. Rudolph and sometimes the reins to Jasper’s Santa. 

    What I really do:
    Strive to ensure we have the right people, processes, priorities and communications in place to wholeheartedly deliver results that matter.

    Watch out for:
    My close protection agent, Agatha.

  • Co-Founder & CEO


    Jasper Donat

    Jasper DonatCo-Founder & CEOBranded

    What they call me

    They don’t.

    Job description

    Setting corporate strategy and steering the ship.

    What I really do

    Coordinate maternity leave.

    Favourite saying

    "No one looks back on their life and remembers the nights they had plenty of sleep".

  • Senior Designer


    Leon Fok

    Leon FokSenior DesignerBranded

    Job description

    In service for everything that relates to design & creative, come to me and I'll give you a solution.

    What I really do

    Ensure anything people give me turns out to be pretty.



  • Commercial Partnerships Manager


    Louisa Berry

    Louisa BerryCommercial Partnerships ManagerBranded

    What they call me

    Lu or Bezza

    Job description

    Part of the money making machine when it comes to things that matter

    What I am known for

    Finding the best happy hour spots in town

    Contact me for

    New business and sponsorship opportunities.

  • Head of Operations, Branded

    Project Manager, YouTube FanFest

    Natalie Stenhouse-Stewart

    Natalie Stenhouse-StewartHead of Operations, BrandedProject Manager, YouTube FanFest

    What they call me

    Keeping it simple, Nat

    What I do

    Co-ordinate the suite of Branded’s global projects.

    What keeps me sane

    Paddle - the greater the distance the bigger the challenge.

    Contact me for

    Everything production.

  • Sports Matters Programme Director


    Siabhan Duguid

    Siabhan DuguidSports Matters Programme DirectorBranded

    What they call me:
    Sid/The Wife
    Job description:
    Sports Matters Programme Director
    Favourite Saying:
    Keep smiling!
  • Project & Operations Manager


    Suki Ho

    Suki HoProject & Operations ManagerBranded

    What they call me


    Job description

    Anything other than sales.

    What I really do

    Anything Jasper doesn’t want to do.

    What I am known for

    The longest service staff and a new mommy at Branded.

    Contact me for

    Send resume.



2015 Partners

For sponsorship enquiries please contact

For ticket enquiries please contact

Co-presented by

Supported by


Produced By